Why Entrepreneurs Should Plan For Failure and Not Success

A lesson every entrepreneur learns: “Hope for the best but prepare for the worst”, failure is nearly inevitable for many entrepreneurs. It’s just a channel to the route to success. Every successful business has, at one point in time, failed. So tell me why you are scared of failure when you need to focus onContinue reading “Why Entrepreneurs Should Plan For Failure and Not Success”

SEO for Scaling Companies – Basics of SEO for an Enterprise Company’s Website

It is very common to find entrepreneurs who find it difficult to locate their target audience, or reach out to potential customers. It goes without saying that for entrepreneurs, locating their target audience is  important to the overall success of the business. It is good news then to discover that search engine optimization can contributeContinue reading “SEO for Scaling Companies – Basics of SEO for an Enterprise Company’s Website”